Thursday, June 17, 2010
The FRS Company Announces Distribution Alliance with PepsiCo Beverages America

Tuesday, June 1, 2010
The FRS Company Unveils Natural 90-Calorie Healthy Energy® Drinks

Wednesday, May 12, 2010
The FRS Company Commits $750,000 to LIVESTRONG

Friday, April 2, 2010
The FRS Company Announces $23.1 Million in Latest Financing Round

Friday, April 2, 2010
The FRS Company Names Tim Redmond Division Vice President of Field Sales

Thursday, March 18, 2010
The FRS Company Expands Sales Team for Rapid Growth

Thursday, January 21, 2010
The FRS Company Names Industry Veteran Carl Sweat Chief Executive Officer

Tuesday, January 19, 2010
Lance Armstrong's "Secret Weapon" Revealed in New Advertising Campaign

Wednesday, June 24, 2009
New Study Shows Antioxidant Quercetin Can Extend Endurance Without Regular Fitness Training

Tuesday, June 2, 2009
Basketball's Derek Fisher Joins the FRS Healthy Energy Team of Athlete Advisors and Advocates

Wednesday, May 6, 2009
The FRS Company Expands Availability of Its FRS Healthy Energy Products in Vitamin Shoppe Stores Nationwide

Monday, April 13, 2009
The FRS Company introduces new can and chew products to its growing FRS Healthy Energy Line

Friday, February 6, 2009
FRS Introduces Low Cal Citrus Pomegranate Ready to Drink

Friday, January 23, 2009
FRS Healthy Energy Makes TV Debut on QVC

Thursday, September 4, 2008
Brian Swette appointed to FRS Board of Directors

Monday, June 9, 2008
The FRS Company names new Chief Marketing Officer, Han R. Delin

Monday, June 2, 2008
FRS Healthy Energy: The Next Frontier In The Explosive Energy Drink Category

Tuesday, May 27, 2008
The FRS Company Announces $13 Million Series B Preferred Financing Round Led By Oak Investment Partners

Thursday, April 10, 2008
The FRS Company Names New General Manager Retail Sales Richard Libonate

Monday, November 26, 2007
FRS Healthy Energy Drink Hits Store Shelves in More Than 1,200 Major West Coast Grocery and Convenience Locations

Monday, September 24, 2007
HealthyEnergy.com Goes Live to Provide Consumers with a Healthier Alternative in Energy Drinks

Tuesday, July 17, 2007
FRS Healthy Energy Beverage to be Distributed Nationally Through Amazon.com

Wednesday, June 6, 2007
New Sun Nutrition, Inc. Announces $25 Million Series A Preferred Investment Round Led by Oak Investment Partners

Thursday, April 26, 2007
FRS, The Healthy Energy Drink, To Support Lance Armstrong Foundation

Thursday, March 8, 2007
New Sun Nutrition's FRS Health Drink Earns "Best New Health Initiative" At 2007 World Beverage Conference's Beverage Innovations Awards

Thursday, February 15, 2007
DARPA-funded study shows antioxidant quercetin reduces susceptability to viral illness and helps brain function under stress

Wednesday, February 7, 2007
New Sun Nutrition Introduces FRS Antioxidant Health Drink With Enhanced Flavor And Recyclable Packaging

Wednesday, May 25, 2005
Top AVP Volleyball Players Say FRS Plus Antioxidant Energy Drink Fuels Peak Performance

Wednesday, October 13, 2004
Free Radical Scavenger Formula Demonstrates Enhanced Athletic Performance in Independent Clinical Trial at Pepperdine University

Monday, September 27, 2004
Leading Harvard Scientists and Balance Bar Co-Founder to Launch Revolutionary Flavonoid Formula